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Written by Julie Onofrio
on Sunday, 13 July 2008 00:00 |
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One of the challenges of getting new clients is being able to share enough information about yourself so that potential clients will feel comfortable and trust you. What new clients want to know is if you have the skills, knowledge or experience to work with whatever condition they have. Since massage is beneifical for so many different conditions, you need to write a page on your website about each condition you know about. Writing articles like that is really simple. You just write the way you would talk to people about whatever condition they have. You can also do some reseach about various conditions and how massage can help these things. I have been making a collection of online articles and listing them in the various categories in the pathology section and the medical massage guides on my website. You can read the articles or refer people to the articles for more informations. You can take bits and pieces from the various articles and rewrite the information into your own words to create an information packed article. Some of the most popular topics are things like:
- Arthritis and Massage
- Fibromyalgia and Massage
- Stress management
- Muslce pain
- Headaches and massage
- How massage works
- Why get regular massage
- What is the research saying
- Low back pain or neck pain and massage
- Sports injuries and massage
It doesn't have to be a research or perfectly masterpiece. What it does need to do is to relate to the potential client. You need to put yourself in their shoes and figure out what they would want to know about the various conditions - one or two of which they have and think about what would make them want You to give them a massage.
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